De Beers is known for creating the finest diamond jewelry. Discover our iconic engagement and wedding rings, diamond earrings and other luxury jewelry.
Over time, the magic of diamonds has continued to grow, and they have come to mark our most cherished moments, bonds and commitments. Strong and unbreakable, ...
Explore De Beers' commitment to Building Forever including sourcing carbon neutral diamonds, having a positive impact on nature and protecting its future.
The world's leading diamond company, with unrivalled expertise in the exploration, mining and marketing of rough diamonds driving it forward since 1888.
2023/9/13 -... a mission to become the most sustainable diamond crafting organisation in the world to be Net Zero by 2024 | TEDx Speaker. 9mo. Report this ...
2023/9/15 -De Beers Group announced Tuesday it will spend $20 million to advertise natural diamonds this holiday season, revamping its call-to-action “ ...
“A Diamond is Forever” by De Beers. A good marketing campaign should catch a viewer's attention. A great one is able to elicit an emotional response, and ...
2023/9/13 -Lightbox, De Beers' lab-grown diamond brand, has called off its trial of engagement rings, citing a lack of business prospects.
2016/3/31 -The iconic tagline 'A Diamond Is Forever' was written by copywriter Frances Gerety at Philadelphia agency NW Ayer in 1947.
2023/9/18 -HONG KONG SAR - Media OutReach - 18 September 2023 - De Beers Group today announced it will reintroduce its 'A Diamond is Forever' tagline with ...