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関連広告
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Intro
What is customer journey mapping
MAP template
Key concepts: Campaign Journey Grid
Key concepts: Types of channels
Key concepts: MAP symbols
Case study overview
Template resources
Setting up the campaign journey grid
Building a MAP: Awareness stage
Interest stage
Mapping the Education stage
Mapping the Decision stage
Mapping the Conversion stage
Marking the campaign outcome
The finished MAP
Campaign metrics
Metric types
Identifying metrics on the MAP
Wrap-up
Benefits of Customer Journey Maps
Best LLM for Customer Journey Maps
Gathering Source Material for Customer Journey Maps
Main Prompt for Customer Journey Maps
Prompt for Diving Deeper into Customer Journey Maps
Prompts for Post Purchase Customer Journey Maps
Automating Customer Journey Maps with Custom GPTs and other APIs
Wrapping Up