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Intro
Tell me about yourself, your business, and where you’re located?
You mentioned you were a digital nomad, how long were you working? Did you have your own business?
When did you move to Belgium? And did you try to apply for a sales and marketing job when you arrived?
What stood out to you about the Start & Scale course?
Prior to this, had you heard of our course instructor Gretta before?
You didn’t have an idea prior to starting the course, how did you develop the idea of Theo and Brom?
Did you find the challenge of fusing both the cultures?
How did you find manufacturers, and how did you go about creating your product?
Tell us more about how you created your product, and how you went about developing the right flavours and tastes for your prototype?
You said you have all your manufacturing in the Philippines now, what was the journey of that?
You scaled from 100 boxes, to a now predicted $1m revenue, how quickly did that happen?
And it would have been wonderful knowing that people donating were supportive of your idea, and that you were on to a good idea
You got your first corporate client in your first year, how did you market to them?
As networking was your most powerful tool, did you network only online? And how did you network with the language barrier?
How did you discover your product's branding?
Did you implement your S&S learnings for each product?
What methods and framework did you use for your brand?
What’s your current output? Tell us about your record month?
What’s your current revenue sitting at?
Are Facebook ads something you’re looking to move more into?
What other marketing channels do you use?
What’s next for your business?
What signified to you that it was time to scale up?
What advice would you give to other entrepreneurs who are on the fence about starting?
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