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Intro & Background
AI is data and math - whose data and math?
Using AI with your own data
Risk of sharing your data with AI today
Proprietary data plus AI for marketing purposes and private servers
Job losses due to AI
Leaders who don’t understand AI can be overcharged by agencies
The immense pressure to deliver growth leaves marketers unable to think clearly
The capacity of AI to trigger reductions in marketing budgets
What can businesses realistically look to do with AI in 2023
Surplus of content created by AI
Are we pivoting to more Human to Human marketing channels?
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